Business cards are a tool that helps promote a professional image of your brand. With them, you can transform your target customers into loyal clients when designed appropriately and presented right.
To get the business card design in Santa Clara right, you have to follow the dos and don’ts given below.
- Do Keep the Business Cards Up-to-Date
Your business card design in Santa Clara displays your attention to detail by updating them regularly to reflect current information. Your unlimited graphic design services in Santa Clara should include your email addresses, phone numbers, and brand logos to make it easier for your target customers to get in touch with you.
- Don’t Overlook Branding
Even if you are trying a simple business card design in Santa Clara, don’t overlook branding. Your business card design service in Santa Clara should use the company logo and select colors that go with the brand. It will help in creating a professional and cohesive look that reinforces your brand image.
- Do Prioritize Readability
Even though overly decorated cards by a business card design service in Santa Clara can sometimes be attractive, they can be arduous to read. When it comes to business cards, it is essential to focus on readability instead of creativity to ensure it is effective.
Your business card design should showcase professionalism. The matte and gloss printing options let you choose bold color designs and images without compromising on the readability of the card.
- Don’t Forget About White Space
Negative space also known as white space is the space in the business card that doesn’t contain any design elements. However, it is not simply an empty space. It is an intentional design choice that maintains balance and draws attention to the most crucial elements of the business card. Make sure your business card design service in Santa Clara uses it strategically to highlight important information.
- Do Focus on the Logo and CTA
Who are you, what you represent, and how your target customers can reach out to you? These are the questions you should answer before designing the business card. Next, ensure your business card design service in Santa Clara adds a call to action. You can use a QR code that will lead your potential customers to the website. It is important your customers know what they have to do next. Only a proper call to action can do that.
- Don’t Use Poor Quality Images
If you include images in the business card, make sure that they are of the best quality. Pixelated or blurry images can distract your readers from the card’s professionalism. If you want to use your own photo, ensure they are of the highest resolution. If you are using stock images, check if they are sharp and crisp. Keep in mind your business cards represent your work. Hence, you must present it in the best possible light.
- Do Make It Memorable
In almost every industry, businesses are vying for attention. Hence, your affordable graphic design services in Santa Clara should make the card memorable. Add a unique design element or a finishing touch. This will make your business card stand out. You can give it a die-cut shape or a textured surface. A memorable business card can increase the chances of your potential cards remembering you and your brand name.
- Don’t Forget to Proofread
Before you send your business card design to the printing service, proofread the text on it. It shouldn’t have any grammatical or spelling mistakes. Even the smallest mistake can undermine your brand’s credibility. Review the card multiple times. You can hire someone to proofread it for you. When it comes to business cards, attention to detail is the key.
Following the dos and don’ts mentioned in this blog post to strike a balance between simplicity and readability.