Twitter may soon roll out paid verification for its users. Elon Musk, who took over the social media platform last week, has asked employees to roll out by November 7 a $19.99 monthly subscription pack for Twitter Blue, a report by The Verge said on Monday.
Currently, Twitter Blue can be availed at $4.99 per month and provides additional features like ad-free articles and a home screen icon that has a different colour.
For a $19.99 subscription, Twitter may also offer paid verification. This would be the first time when the users would be able to actually purchase the “Blue Tick”. Musk, on Sunday, tweeted that the company is “revamping” the current verification process.
On Sunday, Musk also reportedly told its employees that they must meet the deadline or “pack up and leave”, The Verge reported.
Musk, on his first day at the company on Thursday, fired the top management including chief executive officer (CEO) Parag Agrawal and Vijaya Gadde, the legal affairs and policy chief.
Media reports have claimed that Musk may soon lay off as much as 50 per cent of the staff at Twitter. He may also soon introduce a mechanism to reduce the prevalence of bots on Twitter. Also, he is keen on making half of the company’s overall revenue through subscriptions.